The popularity of animated logos is on the rise, and it’s no surprise. Our eyes are drawn to moving things: sea waves, glowing lights and computer screens. The same eye-catching magic has recently manifested itself in logo design. See how these logo reveal videos, bounce, fold, warp, transform and more.
Here are the best animated logos to inspire you:
- octopus
This Sava Stoic animated logo will amaze you with a cheeky octopus that blinks, stretches and finally jumps out of the O.
animated octopus logo
Animated logo of Sava Stoik
- LUXURY
One thing is clear for investment company Lux Capital: making money. Design studio Mucho plays with the idea of addition, multiplication and profit by turning “X” into “Lux”. It also moves up and to the right after the “X” spin, which is another nod to the idea of winning.
animated LUX logo
Suite Mucho
- Eye in the hourglass
This ingenious Minimalissio logo features an eye that goes through an hourglass. The modern linear design is minimalistic yet incredibly effective.
animated hourglass logo
Animated Minimalissio Logo
4 giant owls
The giant owl logo takes a different approach. The round shapes start spinning like in a movie and then blink like an owl’s eyes. This is the practicality of animation; we wouldn’t necessarily understand what these shapes are without motion. Animation opens the door to logo design concepts that don’t work well with static images.
owl eyes animated logo
Giant owl alphabetically
- Captain Paris
This simple and stylish animated logo of a French luxury cruise line combines a portrait of the captain with an anchor in the style of the Eiffel Tower.
an animated logo that combines the captain’s portrait with an anchor in the style of the Eiffel Tower.
Animated logo by SB.D
- 500 pixels
Photographer Network 500px has been rebranded with this bold and playful animated logo that “evokes a fingerprint with an animation that mimics the rotation of a camera lens.”
animated logo with dot maze effect
500px by William Kesling
- Scale
This animated logo for Zoom uses rotational and map iconography to represent travel destinations around the world.
animated logo to zoom
Maria Dzyadzyula
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- Open view
Everyone loves “big revelations”. It is used in magic acts, storytelling, game show awards and even logo design. See how Pentagram uses disclosure to expand the concept of “opening” in their logo for OpenView. The logo starts with the letters “O” and “V”, then they diverge and the full name of the logo is displayed between them. This use of disclosure allows the logo to transition seamlessly between the full form and the “shortened” version.
animated logo for openview
Open view of the pentagram
- 99 designs
These 99designs logo animation samples show the logo through bursts of color and dynamic movements that swirl and bounce.
animated logo for 99designs
Maria Dzyadzyula
- Porter
This fun animated logo from designer Musique for The Doorman cleverly depicts a door in a top hat, simple but catchy.
animated black and white logo with a door in a male top hat
Music logo!
- Dolphins Foundation
The Delfina Foundation, a non-profit artist-in-residence, has a bold and modern monogram. The logo shrinks to an underline, then to zero, and finally completes its cycle, revealing the letters “D” and “F” again. It has a utilitarian look to it and works quite simply. This simple functionality reflects the idea that the Delfina Foundation provides functionality to artists.
animated logo of the Delfina Foundation
Dolphin Foundation
- Beyond Plastic
Beyond Plastic looks to the future with this incredibly well-designed animated logo from designer Sheva. The emotional animation of the hand squeezing the bottle triumphantly conveys a powerful message.
animated logo with a hand taking a bottle
Animated sheva™ logo
